Category: Trade


9 Awesome Client Gifts That Will Retain Your Customers

Competition is extremely stiff when it comes to attracting and retaining clients, given the myriad of choices of products and services today. So if you’re lucky enough to have a stable of loyal clients, you have to do what it takes to retain their business. Remember that there’s always another company that will do anything

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business meeting

Promoting Cleanliness in the Office Following the Pandemic

As companies transition from remote work to reopening their offices, the focus is on how to manage and address everyone’s cleanliness concerns. Understandably so. The spread of COVID-19 is significantly caused by poor handling of sanitation requirements. Everyone’s thinking about it. Your clients are thinking about it. Your employees are thinking it: What are you

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Business people attending videoconference meeting

Three Easy Virtual Team Building Ideas

Work and home used to have a clear-cut divide, but because of the sudden need to work from home, it’s not so different anymore. One minute we’re preparing our lunch, the next we’re in front of the computer having an online meeting. This back and forth between work and personal life has been quite shocking to

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woman eating

New Normal: How the Restaurants of America Are Adapting to the Pandemic

The recent COVID-19 pandemic hit the restaurant industry hard. According to a report by the National Restaurant Association, the restaurant industry has already lost over $120 billion in revenue. And it’s expected to lose over $240 billion by the end of the year. Apart from losing customers and income, restaurants are also experiencing problems with

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Business planning

How High Turnover Rates Can Cost Your Company

People leave jobs. That is a fact that cannot be denied. They either find better-paying jobs, personal issues arise, or they want a change of career. However, when your company has a high turnover rate, there’s a deeper issue at stake. And it’s one that you will need to examine closely, lest it ruins your

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Ads in a busy street

Three Elements of Successful Ads During the Pandemic

Amid a global health crisis, advertising is in a tricky situation. If you make a commercial without addressing the pandemic, you might be accused of being insensitive. On the other hand, if you do make it about the virus, you’re following what other companies are doing. It’s not necessarily bad but nearly every other ad

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Varroa Mites: Your Ferocious Enemy in Bee Farming

Beehives are not cheap. They can cost around $300 to $500, depending on the quality and species, among others. Imagine then spending this much only for the bees to die a tragic death because of a mite infestation. How can you protect your investment and save the lives of bees (and even the planet)? For

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product review

Ideas for Maintaining Positive Consumer Sentiment

Although every industry taps into a different market, it’s a consensus that it’s essential to keep said target satisfied. A big part of this is ensuring that there is a positive sentiment towards your brand. That will translate to sales and engagement in the long run. If people don’t trust you or associate you with

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Is It Possible to Offer Free Shipping to Your E-commerce Customers?

The word free has a fantastic effect on consumers. As consumers ourselves, we understand the power of getting things or shipping for free. Study after study has shown the amazing effect of offering free shipping to an e-commerce store’s profits. Ninety percent of customers said that free shipping is the top incentive that encourages them

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